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With the emergence of better Internet connections and the Government emphasis on tech-savvy citizens, e-commerce, in Singapore and perhaps the world, might become a more popular choice for organizations to conduct businesses and for consumers to purchase their goods and services online.
The case study on Threadless shows how e-commerce had progress up to the point where users are able to purchase goods with the company via the website and thus, breaking away from the traditional bricks and mortar business. On top of this, Threadless also provides a platform for users to interact (by participating in their website's activities) which gave Threadless a tremendous edge against normal e-commerce businesses.
A Meaningful Quote from Randy Pausch's Last Lecture
"Remember - the brick walls are there for a reason. The brick walls are not there to keep us out. The brick walls are there to give us a chance to show how badly we want something. The brick walls are there to stop the people who don't want it badly enough." - Randy Pausch
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